News

  • Pernod Ricard breaks ground on China’s first ever iconic malt whisky distillery – Whisky News October 13, 2019

    Pernod Ricard breaks ground on China’s first ever iconic malt whisky distillery

    China’s market-leading whisky seller unveils site for 150 million USD investment in local economy

    Emeishan, August 29, 2019 – Pernod Ricard, one of the world’s leading whisky producers, is today officially breaking ground on the site of China’s first ever iconic malt whisky distillery, the first distillery from an international spirits and wine group.

    Situated at Emeishan, Sichuan, Pernod Ricard envisions an innovative approach to malt whisky making that celebrates the natural beauty of the climate in the region, renowned for its pristine water source and natural terroir.

    With a potential investment of one billion RMB (150 million USD) for the next decade, the 13-hectare distillery site will boast a state-of-the-art malt whisky distillation facility, due to begin production in 2021.

    The Emeishan Malt Whisky Distillery will be first in the world to appoint a Chinese master distiller, fusing authentic whisky-making craftsmanship and local knowledge to create an iconic malt whisky.

    The Distillery will also house an immersive visitor centre, scheduled to open in 2021, with the ambition of complementing the local tourism industry by becoming a new world-class destination that will attract 2 million+ tourists over the first decade of its opening.

    Philippe Guettat, Chairman and CEO of Pernod Ricard Asia, says, “The ground-breaking of the distillery signifies the beginning of a journey of innovation, expertise and dedication to craft a new, iconic malt whisky that embraces whisky history and heritage with a character unique to Chinese culture. It is both the symbol of our strong history with China after three decades of operation and the sign of our deep confidence into the future of international style spirits in this fascinating market. 

    “We’re proud to be part of China’s fabric and contributing to the sustainable growth of its economy and society, by transferring whisky-making expertise to the people, credibility to the region and the spirit of conviviality to visitors and consumers alike.”

    Pernod Ricard has appointed Neri&Hu, China-based award-winning architects, notable for their work for the New Shanghai Theatre, the Tsingpu Yangzhou Retreat and Aranya Art Centre. Neri&Hu will design the distillery as a new cultural icon that celebrates the local culture and the brand’s spirit of innovation – allowing people to discover the beauty of Emeishan through a new lens.

    In line with Pernod Ricard’s global principles of its Sustainability & Responsibility roadmap 2030, the distillery demonstrates deep respect for the heritage of the region and the land, which will be brought to life through a vernacular design approach that prioritises the preservation of local resources and environment while allowing a perfect harmony between the distillery experience and the panoramas of the mountain.

    The materials used throughout the architecture take their influence from the native site, with stone walls built from the very boulders extracted from the ground during levelling and rooftiles assembled by a mixture of reclaimed and new tiles in the region to infuse history and local heritage into the design. This will be accented by the materials used in whisky craft, from copper and metal referencing the striking copper distillation pots to wood referencing the aged oak casks. The result is a fine-tuned balance of rustic and refined, hard and soft, cool and warm, natural and crafted – a representation of the Yin and Yang in the Chinese culture.

    Guettat says, “The decision to bring the iconic malt whisky from Emeishan Malt Whisky Distillery to the world stage demonstrates China’s burgeoning passion for the spirit and will showcase Pernod Ricard’s experience in creating and operating twenty of the world’s most prestigious whisky distilleries.”

     

    About Pernod Ricard

    Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales of €9,182 million in FY19. Created in 1975 by the merger of Ricard and Pernod, the Group has developed through organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard, which owns 16 of the Top 100 Spirits Brands, holds one of the most prestigious and comprehensive brand portfolios in the industry, including: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier-Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo, and Kenwood wines. Pernod Ricard’s brands are distributed across 160+ markets and by its own salesforce in 73 markets. The Group’s decentralised organisation empowers its 19,000 employees to be true on-the-ground ambassadors of its vision of “Créateurs de Convivialité.” As reaffirmed by the Group’s three-year strategic plan, “Transform and Accelerate,” deployed in 2018, Pernod Ricard’s strategy focuses on investing in long-term, profitable growth for all stakeholders. The Group remains true to its three founding values: entrepreneurial spirit, mutual trust, and a strong sense of ethics. As illustrated by the 2030 roadmap supporting the United Nations Sustainable Development Goals (SDGs), “We bring good times from a good place.” In recognition of Pernod Ricard’s strong commitment to sustainable development and responsible consumption, it has received a Gold rating from Ecovadis and is ranked No. 1 in the beverage sector in Vigeo Eiris. Pernod Ricard is also a United Nation’s Global Compact LEAD company.
    Pernod Ricard is listed on Euronext (Ticker: RI; ISIN Code: FR0000120693) and is part of the CAC 40 index.

  • Pernod Ricard announces acquisition of Firestone & Robertson Distilling Co.,  owner of the TX brand of premium whiskies  – American Whiskey News October 13, 2019

    Pernod Ricard announces acquisition of Firestone & Robertson Distilling Co.,
    owner of the TX brand of premium whiskies  

    This fast-growing, high-potential brand is the latest in a series of
    successful deals illustrating the Group’s active portfolio management,
    part of its three-year strategic plan “Transform & Accelerate

    Pernod Ricard, through Pernod Ricard USA, announces the acquisition of Firestone & Robertson Distilling Co., owner of the TX brand, a leading whiskey portfolio headquartered in Fort Worth, Texas.

    The TX brand range includes super-premium whiskey and bourbon. TX Blended Whiskey, launched in 2012, is a smooth-drinking, award-winning brand that has already garnered a passionate following. The full TX range espouses the brand’s rugged elegance; the bottle tops are hand made from boot leather, the canvas neck wraps are a nod to pioneer covered wagons and the silver band around the base of every bottle represents a polished symbol of Western culture. With this deal, Pernod Ricard once again is expanding its portfolio to include brands with unique and comprehensive value propositions.

    The deal includes Whiskey Ranch, a state-of-the-art distillery minutes from downtown Fort Worth, where consumers can enjoy the full TX brand Experience, including tours and tastings.
    For Alexandre Ricard, Chairman and CEO of Pernod Ricard, “The addition of TX, which is an exceptional super premium whiskey blended by skilled Texan craftsmen, represents a very promising venture which strengthens our portfolio and footprint in the United States.” 
    For Paul Duffy, Chairman & CEO of Pernod Ricard North America, “The TX Blended Whiskey distinguishes itself as a brand poised for tremendous growth. The team at Firestone & Robertson Distilling Co. have done an excellent job developing the brand, and we are keen to build on this success. We will continue to reinforce the community of loyal TX brand ambassadors, both as we expand distribution and as we welcome consumers to the Whiskey Ranch.”

    For Leonard Firestone and Troy Robertson, Founders of Firestone & Robertson Distilling Co.,
    “This is an exciting day for all of us at Firestone & Robertson. Building our company and producing award-winning whiskies has been a truly remarkable experience. We are so proud of our team, and grateful to the many people that supported our efforts over the years. It is an extraordinary opportunity to partner with Pernod Ricard, and we are confident this relationship will accelerate the growth of our brands while preserving our roots and shared core values.”

    This transaction is expected to close shortly. White & Case LLP and Deloitte Finance served as legal counsel and transaction services support to Pernod Ricard, respectively, and Nomura Securities International and Paul, Weiss, Rifkind, Wharton & Garrison LLP served as exclusive financial advisor and counsel, respectively, to Firestone & Robertson with respect to the transaction.

    About Pernod Ricard

    Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales of €9,182 million in FY19. Created in 1975 by the merger of Ricard and Pernod, the Group has developed through organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard, which owns 16 of the Top 100 Spirits Brands, holds one of the most prestigious and comprehensive brand portfolios in the industry, including: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier-Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo, and Kenwood wines. Pernod Ricard’s brands are distributed across 160+ markets and by its own salesforce in 73 markets. The Group’s decentralised organisation empowers its 19,000 employees to be true on-the-ground ambassadors of its vision of “Créateurs de Convivialité.” As reaffirmed by the Group’s three-year strategic plan, “Transform and Accelerate,” deployed in 2018, Pernod Ricard’s strategy focuses on investing in long-term, profitable growth for all stakeholders. The Group remains true to its three founding values: entrepreneurial spirit, mutual trust, and a strong sense of ethics. As illustrated by the 2030 roadmap supporting the United Nations Sustainable Development Goals (SDGs), “We bring good times from a good place.” In recognition of Pernod Ricard’s strong commitment to sustainable development and responsible consumption, it has received a Gold rating from Ecovadis and is ranked No. 1 in the beverage sector in Vigeo Eiris. Pernod Ricard is also a United Nation’s Global Compact LEAD company.
    Pernod Ricard is listed on Euronext (Ticker: RI; ISIN Code: FR0000120693) and is part of the CAC 40 index.

  • JACK DANIEL’S ANNOUNCES LAUNCH OF TENNESSEE APPLE – American Whiskey News October 12, 2019

    JACK DANIEL’S ANNOUNCES LAUNCH

     OF TENNESSEE APPLE 

    Refreshing apple liqueur crafted with Jack Daniel’s Tennessee Whiskey available in October 

    LYNCHBURG, Tenn. (October 2, 2019) – The Jack Daniel Distillery introduces Jack Daniel’s Tennessee Apple, a blend of Jack Daniel’s Tennessee Whiskey with finely crafted apple liqueur. The newest member of the Jack Daniel’s family launches nationally in October.

    Jack Daniel’s Tennessee Apple is crafted from Jack Daniel’s Tennessee Whiskey, charcoal mellowed and matured in new American oak barrels, and apple liqueur made from the highest quality ingredients to deliver a delicious Jack Daniel’s experience. Jack Apple is a deliciously smooth and refreshing apple-flavored whiskey that’s uniquely Jack.

    “Mr. Jack was known for being an innovator and always exploring how to do things differently, including adding different flavors and ingredients,” said Jack Daniel’s Master Distiller Jeff Arnett. “Tennessee Apple couples the character of our Jack Daniel’s Tennessee Whiskey with the taste of crisp, green apples. It’s like a freshly picked apple in a glass of Jack.”

    At 70 proof, Jack Daniel’s Tennessee Apple features a perfect blend of green apples enhanced by the sweet bold notes of Jack. It hits shelves nationally October 1 in 50 ml, 375 ml, 750 ml and 1-liter bottle sizes with a suggested retail price of $26.99 for 750 ml. 

    About Jack Daniel’s

    Officially registered by the U.S. Government in 1866 and based in Lynchburg, Tenn., the Jack Daniel Distillery, Lem Motlow, proprietor, is the first registered distillery in the United States and is on the National Register of Historic Places. Jack Daniel’s is the maker of the world-famous Jack Daniel’s Old No. 7 Tennessee Whiskey, Gentleman Jack Rare Tennessee Whiskey, Jack Daniel’s Single Barrel Tennessee Whiskey, Jack Daniel’s Tennessee Honey, Jack Daniel’s Tennessee Fire, Jack Daniel’s Sinatra Select and Jack Daniel’s Country Cocktails. Today, Jack Daniel’s is a true global icon found in more than 170 countries around the world and is the most valuable spirits brand in the world as recognized by Interbrand.

    Your friends at Jack Daniel’s remind you to drink responsibly.

    JACK DANIEL’S, OLD NO. 7, and TENNESSEE APPLE are registered trademarks. ©2019 Jack Daniel’s. Whiskey Specialty, 35% Alcohol by Volume (70 Proof). Jack Daniel Distillery, Lynchburg, Tennessee. JackDaniels.com

  • MASTER BLENDER DR. RACHEL BARRIE INDUCTED AS A ‘KEEPER OF THE QUAICH’ AT PRESTIGIOUS CEREMONY – Scotch Whisky News October 12, 2019

    MASTER BLENDER DR. RACHEL BARRIE INDUCTED AS A ‘KEEPER OF THE QUAICH’ AT PRESTIGIOUS CEREMONY

    One of the world’s top whisky Master Blenders, also known as the ‘First Lady of Scotch’, has been recognised with one of the industry’s most prestigious accolades by being inducted as a ‘Keeper of the Quaich’ at a private ceremony held at Blair Castle last night (Monday 7 October).

    With over 27 years of experience in the industry, Dr. Rachel Barrie is the Master Blender for Brown-Forman’s Scotch Whisky portfolio of The GlenDronach, BenRiach and Glenglassaugh. Last year, Rachel was the first female Scotch whisky Master Blender to receive an Honorary Doctorate and be inducted into Whisky Magazine’s illustrious ‘Hall of Fame’.

    At The GlenDronach, BenRiach and Glenglassaugh distilleries, Rachel is responsible for developing, testing and expertly fine-tuning each distillery’s unique signature character and range of expressions. Throughout her career, Rachel has tasted in excess of 150,000 casks of Single Malt Scotch Whisky, which continues to boom in exports with overseas category sales growing 7.8% by value to £4.7bn last year.*

    The Keepers of the Quaich is an international society established by the Scotch whisky industry to celebrate the outstanding commitment of those who produce and promote the world’s finest distilled spirit. Only a small number of people are nominated for the title for showing extraordinary dedication to and passion for their craft.

    Originally from Inverurie in Aberdeenshire, an area rich in Scotch history, Rachel was long destined for a career in Single Malt whisky creation. After studying chemistry at the University of Edinburgh, she began as a research scientist at the Scotch Whisky Research Institute. She then moved into production at The Glenmorangie Company, becoming Master Blender in 2003. During this time Rachel also managed the stocks for the Scotch Malt Whisky Society, before moving to Morrison Bowmore Distillers with Bowmore, Auchentoshan and Glen Garioch, working latterly with Laphroaig and Ardmore. Rachel was appointed as
    Master Blender for Brown Forman’s Single Malt portfolio in 2017, then in 2018 was awarded an Honorary Doctorate of Science from Edinburgh University as well as being inducted into the Whisky Hall of Fame.

    Commenting on the appointment to the international society, Dr. Rachel Barrie said:

    “Being inducted as a Keeper of the Quaich is a very proud moment in my career. The society brings together those leading the way in Scotch whisky from all corners of the world, and to be part of this highly revered body is an honour, as we continue to push boundaries in perfecting our magnificent spirit.”

    “My ambition has always been to unlock the secrets of Scotch whisky making and provenance, to develop and nurture richness of character and celebrate it with the world; it’s an honour to be recognised for this and to be in such esteemed company.”

    Annabel Meikle, Director at Keepers of the Quaich added:

    “The ceremony and banquet at Blair Castle for new Keepers of the Quaich is a true celebration of Scotch whisky, and we are proud to welcome new Keepers into the Society in recognition of their incredible service to the industry and wealth of knowledge. I often think of the Society as the most inclusive yet exclusive whisky club in the world, and it’s always a great moment to see new inducted Keepers becoming recognised for their prestigious work in the Scotch whisky industry.”

    NOTES 

    ABOUT BROWN-FORMAN

    For nearly 150 years, Brown-Forman Corporation has enriched the experience of life by responsibly building fine quality beverage alcohol brands, including Jack Daniel’s Tennessee Whiskey, Jack Daniel’s & Cola, Jack Daniel’s Tennessee Honey, Jack Daniel’s Tennessee Fire, Gentleman Jack, Jack Daniel’s Single Barrel, Finlandia, Korbel, el Jimador, Woodford Reserve, Old Forester, Canadian Mist, Herradura, New Mix, Sonoma-Cutrer, Early Times, Chambord, BenRiach, GlenDronach, Glenglassaugh and Slane. Brown-Forman’s brands are supported by over 4,700 employees and sold in more than 165 countries worldwide. For more information about the company and its corporate responsibility efforts, please visit http://www.brown-forman.com/.

    FOR MORE INFORMATION ABOUT KEEPERS OF THE QUAICH:

    https://www.keepersofthequaich.co.uk/

  • Extremely Rare Glenfarclas 50 Year Old at the Inverurie Whisky Shop – Scotch Whisky News October 12, 2019

    Glenfarclas 50 Year Old Limited 2019 Release

    Glenfarclas Highland Single Malt has released a much anticipated 50 Year Old, with only 146 bottles are available to the UK market.

    Bottled at the natural cask strength of 40.6% ABV and natural colour, this Single Malt is a rare taste of history. Befitting of a whisky of such rarity, the Single Malt has been bottled in a crystal decanter created by Glencairn Crystal, hand decorated in copper with a heavy copper stopper. The decanter sits within a red mahogany piano-finished gift box, reflecting the autumnal hues of Speyside.

    Tasting notes

    Colour: Dark Amber

    Nose: Fresh sweet sherry which is both youthful and complex at the same time. In the glass, it develops aromas of Scottish fudge and butterscotch.

    Flavour: Lots of spice along with Oloroso soaked raisins and rich dark chocolate.

    Finish: Perfect combination of sherry, spice and alcohol which results in an extremely long, beautiful finish. A wonderful example of Glenfarclas at 50 years old.

    £11,500.00

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